“The Invisible Wire”: the new communication campaign by Bottaro
On World Earth Day Bottaro S.rl. launches its new video campaign "The Invisible Wire".
For the first time, the Milanese company tells customers, investors and stakeholders the values underlying its business – present and future – through a new emotional video spot. And it is not a coincidence that the release of the campaign is scheduled on the 22nd of April, the day that celebrates both environment and planet Earth protection.
Through evocative and exciting images and words, Bottaro in fact expresses its own values and guiding ideals: responsibility, ethics and sustainability.