Images and words: Bottaro talks about himself
For a more engaging and dynamic communication strategy
For Bottaro, telling the story of the company and its products has become a real mission. For this reason, over the years the company developed communication strategies that exploit different technological tools and channels, from the most traditional to the most digital.
Since the beginning of the digital communication activity, undertaken seven years ago, the marketing team together with the sales team have shown great commitment in creating videos, in four languages, to tell the best-selling products. The strategy has a twofold objective: on the one hand, to enrich product information with a more engaging and dynamic communication tool, and on the other, to break down distances by reaching professionals all over the world with a click.